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Showing posts from September, 2018

blog post #2

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 https://www.youtube.com/watch?v=Fq2CvmgoO7I   The speaker of this advertisement is a famous football player name is Colin Kaepernick. This ad. speaks to people who have gotten different treats or different views from other people. In America, people have different colors, and many blacks get discrimination from other people. Also, people who lost their legs or arms will get discrimination as well. The background music they used is very inspiring, and I can see a lot of sights are about some disabled person did something to exceed their abilities, because they have a dream. The logo they were using is Swoosh and the shape of it looks like a hook. I believe they used " just do it" as their ethos. In this commercial, they used a lot of famous people as their model in order to tell people it doesn't matter even though you have not advantaged at all. So they used this kind of thing to convince customers to buy their products. I feel like they appeal that Nike shoes are

Advertising, Happiness and The End of the World

  Hi, I am Justin, and I am studying in a small IB. world school. I think media and technology plays a really important role. I pretty much using the internet to finish my homework and use it to watch the news. I usually get the important events from the media, so I think media is a positive role because it can tell us a lot of truths and something is bad in the society.   Through the Greenpeace "Dove Onslaught(er)" commercial, this is my first time knew that Dove's products had to cut down so many trees. I think the audience is with the people who use Dove's product and wants them to stop using it. "Beauty on your own terms" this commercial is the way to let people buy Drove's products and I think the audience is with the people who haven't known or bought before. "Own Your Individuality" this one is kind of similar to the "Beauty on your own terms", they both talks to women and trying to let them know what is important.